Iter Iter

Context

Iter Iter came out of an idea I put forward at the launch of the My Digital Start-Up program. Helping travelers step off the tourist trail through the recommendations of people who really know their area. I recruited a multidisciplinary team of six students, marketing, SEO and SEA, UX and UI, development, and we carried the project for two years.

The product

The application rests on an interactive map fed by the community.

• Places shown as pins, grouped into clusters when density is high, filterable by tag and by category.
• Favorites, ratings and comments, with a randomized discovery mode.
• Personalized itineraries offered by local ambassadors through an in-app messaging system.
• A map that works offline.
• A business model based on paid map unlocks per country or region, with the home country staying free.

The dossier planned later versions with gamification, a collaborative FAQ and the sale of printed photo albums.

Leading the project

I led the specifications document from initialization to final review, coordinating input from the full team. It structures the whole functional scope, the data model and the screen-by-screen requirements, for the mobile application as well as the companion website.

An interactive prototype was tested with users and iterated. The final dossier covers strategy, legal matters and the financial forecast.

Technical delivery

I also held the role of technical lead and full-stack developer. We built a working MVP, a mobile application in Flutter and a REST API in C# on .NET 8 with Entity Framework 8, MySQL for persistent data and Redis for caching. Mapping uses Leaflet through the flutter_map package, with MapBox for map styling, and payments run through Stripe.

The website runs on WordPress, hosted on Hostinger with Ubuntu and Nginx. Version control runs on Git with Husky pre-commit checks and GitHub Actions for CI/CD. NUnit covers backend unit tests, SonarQube static analysis, and the API documentation combines Postman, Swagger and Dartdoc.

Outcome

Two years of leading a team, from the idea to a working product. The project brings together a fully specified functional scope, a prototype tested with users, a mobile MVP and its API in service, a proven technical architecture and a financial forecast.